Oreo wanted a brand awareness campaign highlighting the launch of its new flavor combinations across dozens of national grocery chains.
• Partnered with copywriter to concept playful campaign look and feel across digital, social, shopper, and print.
• Developed master design template, which was easily customized for each grocery chain to ensure consistency.
• Worked closely with marketing partners to understand design requirements and managed rollout of deliverables.
GEOMETRY GLOBAL: Art Direction · Graphic Design · Social · Shopper · Mobile Design · Concepting · Responsive Design
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#NewFavoriteOreo Banner Campaign
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/ede6cfc9-b15b-41c5-96c3-8de38cd8ef51_rw_1920.gif?h=847c021dc77f34d722c4b03f607c6b17)
Instagram / Facebook #NewFavoriteOreo Campaign
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/89b50ab2-f0fb-4a75-97b5-f13d0721b2f2_rw_1200.gif?h=8422151136ea59934ec36d7b5a24a949)
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/5bb52f7a-981b-49c4-95f3-63bf2e836787_rw_1920.png?h=9accd04b1d24186bb5945903d645f0f0)
Oreo Thins Launch Banner Campaign
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/190459eb-2f4f-45eb-a581-30f5b6f2f441_rw_1920.gif?h=d7271cffc80ef2b456de008ff2e3fcb1)
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/cfb646e8-e208-4108-9091-291a20a0cabc_rw_1920.gif?h=b763f8284a7c4cf509ea548861af8953)
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/3d0115df-99fc-4283-bc5a-1fc7a56979ec_rw_1920.png?h=1903c922409588163245bcaba3732ab0)
![](https://cdn.myportfolio.com/8054ec91-6fb2-4f38-ba75-f0fefbcb80e1/ad152316-e60b-4e5a-ae6f-df54fe8bd142_rw_1200.png?h=8889b577ee5b84c01001771414315d24)